About me
I am Shweta, a Senior User Experience designer from Toronto, leveraging a decade of software industry experience to create functional, feasible and accessible solutions for complex enterprise applications.
At my most recent work with Caseware International, a Toronto-based FinTech company, I designed key features for their Smart Engagements platform, directly contributing to the company's strategic goals of onboarding large firms and increasing their global footprint. My past experiences encompass consumer application design for brands like Rogers, Ontario Cannabis Store, and The Beer Store.
As AI and enterprise technologies advance, I believe designers are uniquely positioned to innovate and create human-centered experiences that strategically address both user and business goals.
I love connecting with people, always on the lookout for great food options in and around Toronto. Learning from diverse backgrounds deepen my empathy and I try to bring it in the designs I create. When I'm not designing software, you might find me hiking, camping or traveling to explore new places.
Design stack
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Figma -
FigJam -
Miro -
Jira -
Sketch -
Claude Code -
Replit -
Figma Make -
Cursor -
ChatGPT
How I work
- Go deep into the problem first.
- I don't start designing until I understand why something is broken. The quality of the solution is determined by the quality of the problem definition.
- Challenge assumptions constantly.
- Time pressure and tech constraints make teams converge too early. My job is to keep the team honest, even when the answer is "launch scoped and iterate."
- Make complexity understandable.
- The goal isn't to eliminate complexity: it's to represent it simply enough that no one feels overwhelmed. I'm not simplifying the work; I'm simplifying the experience of doing the work.
- Define success before designing.
- If you don't know what winning looks like, you can't measure it, and if you can't measure it, you can't justify the design decision.
- AI accelerates the grunt work. Strategy is still on me.
- AI tools compress research synthesis and prototyping dramatically, but they don't understand compliance standards, domain logic, or edge cases. That part is mine.
References
Don't take my word for it. I'm grateful to have worked with amazing people and honored by their kind words.
Shweta has a wealth of experience in design and collaboration within a dynamic environment. Her involvement in process creation demonstrates her proactive approach to improving team dynamics and the quality of solutions. By working closely with both development and product teams, she shows versatility in refining requirements, even in ambiguous situations. Shweta's contributions extend beyond her design work; her involvement in the hiring process underscores her commitment to nurturing talent and fostering a strong team. Mentoring junior designers not only helped them grow professionally but also enhanced the overall capability of the design team.
Shweta is an exceptional teammate who brings clarity and calm to every challenge. She has a sharp problem-solving mindset, and is able to quickly get to the root of an issue, think strategically, and offer practical design solutions. Just as strong are her communication skills: she's clear, collaborative, and always focused on moving the team forward. At Caseware, she consistently helped to navigate complex projects and align across teams, making a real impact both in outcomes and in how smoothly we worked together.
I am a consultant to various educational organizations. This past year I have led website redesigns for multiple clients. My most recent website redesign (allfive.org) was constructed by Shweta. She is a talented UX designer with terrific client management skills. Shweta is an astute listener who identifies and implements client needs and desires. She is accommodating regarding client availability while being clear and firm regarding deadlines required to complete a project on time. Finally, Shweta has a lovely communication style and is a pleasure to work with. I would, and will, readily choose her for another project. I enthusiastically recommend Shweta for website construction or redesign.
Shweta joined Vower and with style and grace, immediately took leadership to recreate and edit our mobile website. Shweta led Vower's UX/UI team and successfully completed two versions of our website. What I loved most about working with Shweta was her willingness to communicate radical truths. As a manager, it is imperative to build channels of clear and concise communication within your team. Shweta was influential in leading uncomfortable conversations that led to clearer pathways to completing our targeted goals. After joining the team, Vower's user experience, signups, and customer satisfaction grew tremendously. I am very grateful to have had Shweta on our team and we wish her the very best!